The Olympics have already paid off handsomely for General Electric, NBC's bodied parent, GE Chairman Jeff Immelt said today (Monday). In an interview with the Associated Press, Immelt said that in accession to the reported $1 billion in ad gross sales generated by the Olympics for NBC, sales by GE subsidiaries of ability and early equipment for the sports venues have brought in another $700 million. He reiterated that GE has no plans to sell NBC. "We've never contemplated it We don't think about it. We wish the clientele," he aforesaid. Asked what he thinks about the ribbing meted out to GE executives on the NBC comedy 30 Rock , Immelt replied, "I think it's suspicious. If a show is good and gets good ratings, I don't mind if they poke playfulness at their parent every now and then."
18/08/2008
More information